The Snobby Robot

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A Wicked Rank WSW: Gunderson

On today’s #WebSeriesWednesday I followed the new series Gunderson, a raunchy, R rated pile of fun. Thinking more about it, I’m kind of surprised that youtube has been ok with it, considering their ‘could you show this video to your grandmother’ policy - I would not let my grandma anywhere near this series, and you shouldn’t either… But maybe check it out for yourself.

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‘One Warm Night’ & the Secret to Marketing Your Web Series

So you have a great idea, you wrote your script, you found a few friends to help you out and you went out and made a web series. Now you are wondering, how do I find an audience? Here I look at the upcoming web series ‘One Warm Night’ to find out how they have built up an audience prior to the shows release.

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Web Series Wednesday!

Introducing #WebSeriesWednesday where every Wednesday at noon pacific time I will view a full season web series and live tweet my thoughts over on Twitter. You can follow along by following @SnobbyRobot. Afterwards I’ll be uploading a more detailed article to the blog. I’m opened to suggestions about which shows are featured so please give me some!! What do you guys want me to watch?

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Kony 2012 Proves Long Form Narrative Works

VIRAL SUPERSTAR JOSEPH KONY

When you decide to watch a web series how much do you usually watch? When Youtube launched back in 2005 videos had a maximum length of ten minutes, and traditionally shorter videos had an easier time capturing more viewers. Two weeks ago the Kony 2012 documentary shattered viral records despite being a half hour long. Short form is the environment viral videos and web series have grown up in, but before they can really mature they might first need to leave the nest.

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Bxx Is Rethinking Web Entertainment

There is a video on youtube somewhere of some old guy talking about producers trying to make radio programming work on television but struggling. Apparently broadcasters needed to come to terms with the uniqueness of the new television medium - you know, leave behind the old ways of creating media and maybe make this new tv thing into something really powerful.

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Is Your Web Series Manufacturing Desire?

When you think of history’s most successful products and services the vast majority are centered around creating habits in their users - think television, facebook, google… cigarettes. Whether good or bad, having your audience associate your product with some specific stimulus is synonymous with having achieved wide spread success. Is there a way for creators of web series to tap into this?

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